About Us
SMS Plc are leaders in the smart energy revolution, fitting over a million properties with smart meters and counting. At the heart of the UK energy market for over two decades, we play a critical role in transforming and decarbonising the UK energy system.
We are proud of being both an equal opportunity employer and an accredited real living wage employer! We look out for our customers and our focus is ‘putting our people first’.
Our people enable us to do all of this by living our 5 core values: Safety, Customer excellence, Sustainability, Innovation and Pride
The Role
Your primary responsibility as Marketing Email Executive is to create HTML email templates and text messages in platform IMI for both current and newly onboarded energy suppliers.
This role demands a self-motivated, driven and confident personality who will build on current process and strive for improvement.
Relevant experience in email campaign creation and management is required.
Key Responsibilities
- Create HTML templates and text message in platform for IMI.
- Manage integration of assets into overall consumer campaigns and manage on behalf of various UK Energy suppliers.
- Day to day communication with third party energy suppliers and SMS account managers.
- Producing dual brand campaigns to increase smart meter bookings.
- Work closely with Group Marketing to ensure brand and tone of voice remain in-line with Company guidelines.
- Other duties as required.
Educational Qualifications/Memberships
- Relevant Marketing degree (desirable)
Skills and Knowledge
- Relevant experience of planning and executing marketing campaigns within a CRM environment.
- Comprehensive understanding of email best practices such as subject lines, messaging, dynamic emails, customer segmentation, unsubs and re-targeting.
- Experience using IMI is desirable but not essential.
- Experience in audience research and segmentation, Email Marketing Strategy, Market research.
- Advanced knowledge of email template creation, email flow creation, email automation.
- Strong knowledge of GDPR requirements and practices.
- HTML/CSS knowledge.
- UTM / Tracking knowledge.
- Excellent communication skills to maintain relationships with various internal and external stakeholders.
- Ability to work autonomously as well as collaboratively.
- Excellent time management and multitasking skills to produce campaigns on time.
- You will have experience and gained valuable skills in developing campaign plans, sourcing and analysing data.
- Able to work under pressure and adapt to an evolving environment and industry.
- Imagery – experience of Canva or other graphic design platforms would be desirable.
Personal Attributes
- Manages own workload effectively.
- The ability to build and maintain customer relationships to ensure customers delighted and future growth opportunities.
- Demonstrable approach to self-development.
- Curious about new ideas and able to translate them into viable plans.
- Resilient and responsive to change.
- Strong situational judgement and risk management skills.
- Contributes to team development through sharing expertise.
- Equipped to hit the ground running and deliver results at pace, while maintaining poise.
In Return
We support Mental, Physical and Financial wellbeing, and we're proud of our benefits package to reward great talent which includes:
- 25 personal holiday days per year with additional allocation of 8 public holidays (includes options to buy and sell)
- After 5 years’ service, you will be rewarded with an additional 5 days annual leave increasing your total to 30 personal days and 8 public holidays.
Smart Health
Keeping our employees mentally and physically healthy is one of the things that matters most to us.
- Employee Assistance Programme (free access to counselling & support) with easy access via My Healthy Advantage app.
- Access to SmartHealth app - includes a free 24/7 online GP and a range of wellbeing services.
- Cycle Scheme - lower your carbon footprint whilst staying healthy.
Smart Savings
- Eligibility to join our Share Incentive Plan following 6 months employment
- Life Insurance cover where your next of kin will receive 4 times your annual salary
- Refer a friend bonus (£500)
- Corporate season ticket travel
- Length of service cash incentive
- Automatic enrolment into the Company Stakeholder Pension Scheme following 3 months employment.
The future looks bright
Your development is important to us - we support and encourage development including internal and external accredited courses, study support and E-Learning and internal promotion.